About Molly Maid Franchise
Molly Maid is a premium residential housekeeping franchise where franchise owners provide professional home cleaning services to residential customers.
Franchisees do not personally perform the cleaning; instead, they employ teams of cleaning professionals who service homes on a recurring basis — weekly, bi-weekly, tri-weekly, or monthly schedules.
The target customers are residential homeowners seeking reliable, consistent cleaning services, with 82% of cleans coming from recurring customers and 18% from occasional one-time or special cleaning requests.
Molly Maid Franchise Cost & Fees
Minimum Investment
$110K
Average Investment
$135K
Maximum Investment
$160K
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $14,900 | One-time payment upon signing |
| Royalty Fee | 3% - 6.5% of Gross Sales of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | $103.85 per week (MAP Contribution) | National brand fund |
| Total Investment Range | $110,200 – $160,200 | Includes build-out, inventory, working capital |
The investment range of $110K–$160K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (3% - 6.5% of Gross Sales) and marketing fee ($103.85 per week (MAP Contribution)) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $14,900 | $14,900 |
| Territory Fee | $45,000 | $65,000 |
| Initial Startup Package | $5,000 | $5,500 |
| Software Enrollment and Training Fee | $1,500 | $1,500 |
| Auto Lease Deposit and 3 Months Lease Expense | $3,000 | $5,500 |
| Computer Hardware | $2,000 | $4,000 |
| Leasehold Improvements | $1,000 | $5,000 |
| Real Estate, Utility Deposits and Three Months' Rent | $4,000 | $6,000 |
| Furniture, Fixtures and Equipment | $2,500 | $3,500 |
| Permits and Licenses | $100 | $1,000 |
| Insurance Deposit and Three Months Insurance Expense | $2,200 | $5,300 |
| Training Expenses for Travel, Food and Lodging | $4,000 | $5,000 |
| Professional Fees | $0 | $5,000 |
| Additional Funds - 3 Months | $25,000 | $33,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | $9,900 (new owner), $2,000 (existing Molly Maid owner), $500 (immediate family member) |
| Renewal Fee | $4,000 |
| Technology Fee | $50 per week (Software System Fee) plus NPS provider fee of $20/month |
| Audit Fee | Cost of audit plus expenses if understatement of 2% or more |
| Local Marketing Requirement | $1 per THV per year, declining to $0.15 per THV as Gross Sales increase |
| Internet Connection & Anti-Virus Software | $89-$159 per month |
| Call Center Service Fees | Up to $250 setup, up to $250/month, plus up to $30.50 per booking |
| Reunion and Regional Meetings | Up to $1,000 |
| Additional Training Fee | Up to $100 per hour per attendee |
| Key Accounts/Management Fee | Up to 3% of total Gross Sales related to Key Account work |
| Late Fees (Franchise Agreement) | $10 per day |
| Late Fees (Software System) | $25 per month |
| Interest | 12% per annum on unpaid balances |
| Amendment Fee | $250 |
| Dishonored Check or ACH Draft | $25 |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | 8 to 12 weeks total (Sure Start Phase I pre-opening program plus 5 days classroom and 5 days hands-on training) |
| Classroom Training | 20 hours (Phase I) |
| On-the-Job Training | 127 hours (Phase II - Onsite) |
| Training Location | Waco or Dallas, TX (or virtual training due to Covid-19); hands-on training at a Molly Maid Franchise Owner's Office |
| Additional Training | Ongoing training through Molly Maid intranet website, conference calls, webinars, electronic mail, monthly publications, annual Reunion, and regional meetings. Refresher training courses may be required. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Protected |
| Exclusive Territory | No |
| Territory Size | THV of approximately 45,000 to 65,000 (standard); 20,000 to 30,000 (mid-size market) |
| Description | Territory is identified by U.S. Zip Codes, census tracts, physical or political boundaries. Franchisee receives limited territory protection — franchisor will not operate or grant another Molly Maid franchise within the Territory during the term. However, franchisee does not receive an exclusive territory and may face competition from other channels, affiliates using different trademarks, and Key Accounts programs. Franchisor and affiliates reserve all rights not specifically granted. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | 10 years |
| Renewal Fee | $4,000 |
| Renewal Conditions | Not in default of current Franchise Agreement or any related agreement; satisfied all monetary and material obligations timely; in good standing with no more than 3 written notices of default during the term; must give written notice; sign general release; pay $4,000 renewal fee; complete then-current training; sign then-current version of franchise agreement which may have materially different terms. |
| Transfer Fee | $9,900 (new franchise owner), $2,000 (existing Molly Maid owner), $500 (immediate family member) |
| Transfer Conditions | Not in default; paid all amounts owed; provided all required reports; new franchisee qualifies and completes training; transfer fee paid; current franchise agreement signed by new franchisee; general release signed by transferor. |
| Termination for Cause | 10 days to cure failure to pay or submit reports; 30 days to cure other defaults. Non-curable defaults include material misrepresentation, abandonment (7+ days), felony conviction, intentional underreporting of Gross Sales, unauthorized transfer, or second default of any type within 12 months. |
| Non-Compete Period | 2 years |
| Non-Compete Details | For 2 years after termination or expiration, no Competitive Business in your Territory, within a 25-mile radius of the outer boundary of your Territory, or inside the territory of another Molly Maid business. During the term, franchisee and related parties cannot be involved in any Competitive Business. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | Yes |
| Participation Details | If an individual, must directly perform or supervise the operation of the Business unless franchisor consents otherwise. If a corporation or legal entity, direct on-site supervision must be done by a designated owner who has completed the training program. If franchisor agrees owner need not personally perform or supervise, a trained bona fide manager must directly supervise the Business. |
| Required Suppliers | Franchisees must purchase Initial Startup Package from designated third-party vendors. Must use approved supplies, inventory, uniforms, tools, equipment, signs, vehicles, software (CLEO, FranConnect, Office365, QuickBooks Online), and designated call center and call routing service provider. May not contract with alternative suppliers for products/services for which franchisor has designated a supplier. |
| Supply Restrictions | Franchisor reserves the right to designate a primary or single source of supply for certain products and supplies, and franchisor or affiliates may be that single source. Must use approved program vehicles meeting specifications in Manuals. All advertising materials must bear the Marks in specified form. |
| Franchisor Revenue from Suppliers | In 2020: ProTradeNet predecessor (PTNLLC) had revenue of $297,413 (3% of its revenues) from Molly Maid franchisee purchases; Predecessor had revenue of $100,663 (0.72% of its revenues); ZorWare had revenue of $535,785 (8.56% of its revenues) from franchisee purchases/payments. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | Yes |
| Description | Franchisor may finance a portion of the Initial Franchise Fee (up to 70% standard, up to 80% at franchisor's discretion). Interest rates range from 9% to 12% based on credit score. Repayment terms range from up to 5 years to 9 years depending on loan amount. Enterprise may offer vehicle financing ($15,000-$19,500 per vehicle, 4-5 year terms). Franchisor may also finance renewal fees at 12% interest. SBA loans available through franchise registry. |
Molly Maid Franchise Earnings — Item 19
Average Revenue
$647K
Median Revenue
$565K
Revenue Range
$118K – $3.2M
Sample Size
222 units
Past financial performance does not guarantee future results. Individual results will vary.
Molly Maid Litigation & Risk Flags
Clean Litigation RecordMolly Maid has no pending litigation actions listed in their FDD.
Bankruptcy History DisclosedA bankruptcy disclosure is present in this FDD.
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Molly Maid System Growth
Total Units
496
Franchised
496
Company-Owned
0
Molly Maid currently operates 496 franchised locations and 0 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2018 | 12 | 2 | 485 |
| 2019 | 15 | 1 | 492 |
| 2020 | 5 | 1 | 496 |
Transfers: 16 | Closures: 1
State Registrations
Registered in 42 states: AL, AZ, AR, CA, CO, CT, DE, DC, FL, GA, ID, IL, IN, IA, KS, KY, LA, MD, MA, MI, MN, MS, MO, NE, NV, NJ, NM, NY, NC, OH, OK, OR, PA, PR, SC, SD, TN, TX, UT, VA, WA, WI
Molly Maid Franchise — FAQ
The total investment to open a Molly Maid franchise ranges from $110,200 to $160,200, per their Franchise Disclosure Document. This includes the initial franchise fee of $14,900. The investment covers build-out, inventory, equipment, signage, working capital, and other startup costs.
Molly Maid charges a royalty fee of 3% - 6.5% of Gross Sales of gross sales, plus a $103.85 per week (MAP Contribution) contribution to the marketing/advertising fund. These fees are paid on an ongoing basis.
You can download the Molly Maid Franchise Disclosure Document free on this page. The FDD is a public document filed with state franchise registries. Always also request the current FDD directly from Molly Maid to ensure you have the most up-to-date version.
According to the Item 19 financial performance representation in their FDD, Molly Maid franchise owners report average revenue of $647K and median revenue of $565K. This is based on a sample of 222 units. Past performance does not guarantee future results.
Molly Maid has been franchising since 1984. The FDD shows an investment range of $110,200-$160,200, a 3% - 6.5% of Gross Sales royalty, and includes an Item 19 earnings disclosure. There is no pending litigation. Review the full FDD and contact current franchisees listed in Item 20 before making any investment decision.
The franchise fee is $14,900 and the total investment ranges from $110,200 to $160,200 depending on location size and market. Contact the franchisor directly for current net worth and liquid capital requirements, territory availability, and application details.
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Data Source & Disclaimer: This website is for informational purposes only. It is not an offer to sell or buy a franchise. This profile is based on publicly available FDD data sourced from state franchise registry filings. All information is for research purposes only and does not constitute legal, financial, or investment advice. Data may be outdated or contain errors. Always obtain the current FDD directly from Molly Maid and consult a qualified franchise attorney before making any investment decision. FranchiseOverview.com is operated by Franchising Compliance, LLC and is not affiliated with Molly Maid or any of its subsidiaries. To report an inaccuracy: info@franchiseoverview.com