About HoneyBaked, The Honey Baked Ham, and Honey Baked Ham Franchise
HoneyBaked is a specialty food retail store and restaurant franchise operating under the names "The Honey Baked Ham Co." and "Honey Baked Ham." Franchisees operate retail stores that specialize in the sale of spiral-sliced, glazed specialty hams, turkeys, and other protein products such as pot roast, BBQ roast, and ribs, along with side dishes, desserts, and condiments.
Each store includes an on-site café that serves sandwiches, salads, beverages, and other approved menu items.
Target customers include consumers purchasing premium specialty food products for holidays like Thanksgiving, Christmas, and Easter, as well as everyday lunch and catering customers.
HoneyBaked, The Honey Baked Ham, and Honey Baked Ham Franchise Cost & Fees
Minimum Investment
$354K
Average Investment
$553K
Maximum Investment
$751K
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $30,000 | One-time payment upon signing |
| Royalty Fee | 6% of Net Sales of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | 3.25% of Net Sales | National brand fund |
| Total Investment Range | $354,200 – $751,050 | Includes build-out, inventory, working capital |
The investment range of $354K–$751K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (6% of Net Sales) and marketing fee (3.25% of Net Sales) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Franchise Fee | $20,000 | $30,000 |
| Travel and Living Expenses while Training | $1,500 | $6,000 |
| Real Estate and Improvements | $80,000 | $220,000 |
| Architectural | $10,000 | $22,000 |
| Equipment, Décor and Fixtures | $60,000 | $120,000 |
| Rent (3 months) | $9,000 | $30,000 |
| Security Deposit | $3,000 | $15,000 |
| Other Deposits and Licenses | $1,500 | $7,000 |
| Signs | $10,000 | $28,000 |
| Opening Advertising | $10,000 | $10,000 |
| Opening Inventory | $14,000 | $29,000 |
| CMS Point of Sale System | $10,200 | $14,050 |
| Additional Funds (3 months) | $125,000 | $220,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | $7,500 |
| Renewal Fee | $7,500 |
| Technology Fee | $100 per month |
| Audit Fee | Reasonable costs if audit discloses 2%+ understatement of net sales |
| Local Advertising | 1% of Net Sales (not paid to HBH) |
| CMS Point of Sale Support and Licensing Fee | $2,400 per year for basic support and upgrades for up to 4 registers |
| Ham Override | $0.10 per pound |
| Relocation Fee | $3,500 |
| Customer Satisfaction Programs | Up to $50 per incident |
| Interest and Late Fees | 1.5% per month or maximum rate permitted by law, plus $100 late fee |
| Management Fee | 5% of sales (upon death/disability or during option period) |
| QA Audit Follow-up | Approximately $700 to $1,800 per inspection |
| Employee Training (on request) | 2x daily salary of trainer plus expenses (estimated per diem is $150 daily) |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | Approximately 3-4 weeks across three phases (Phase One: ~3 days corporate/virtual plus food safety certification; Phase Two: 15 days in-store; Phase Three: ~5 days at franchisee's store) |
| Classroom Training | 16 hours (Phase One) |
| On-the-Job Training | 176 hours (Phase Two: 120 hours, Phase Three: 40 hours, Phase One: 16 hours OJT) |
| Training Location | Phase One at Alpharetta, GA corporate offices or virtually; Phase Two at an existing HoneyBaked Ham Certified Franchise Training Store; Phase Three at franchisee's store location |
| Additional Training | Refresher training required if store opens more than 75 days after Phase Two completion. Ongoing webinars on sales, systems, labor, and more. Additional training programs may be required at HBH headquarters or other locations at franchisee's expense. Annual convention held every other year. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Protected (Non-Exclusive) |
| Exclusive Territory | No |
| Territory Size | Negotiated; may range from a portion of a metropolitan area to a city or county |
| Description | Franchisee receives a designated Protected Territory around the Store. HBH will not operate or grant a franchise for another HoneyBaked Store within the Protected Territory as long as franchisee is in compliance. However, HBH reserves extensive rights including selling same/similar products through any distribution channels (catalogs, e-commerce, mail order, supermarkets, etc.) within the Protected Territory, and operating competing businesses under different marks anywhere. Franchisee may not advertise outside the Protected Territory or ship products. The existing Heavenly Ham franchisee may solicit or accept orders within the Protected Territory. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | Two additional 5-year renewal terms |
| Renewal Fee | $7,500 |
| Renewal Conditions | Give written notice 6-12 months prior to expiration; not in default and have substantially complied with all agreements; sign then-current renewal franchise agreement (which may contain materially different terms including higher royalty and advertising rates); execute general release; have right to remain in store premises; perform required remodeling and repairs; pay $7,500 renewal fee |
| Transfer Fee | $7,500 |
| Transfer Conditions | Not in default; transferee qualifies and meets HBH standards; transferee signs current form franchise agreement; transferee completes required training; transferee refurbishes franchise if requested; franchisee signs general release and Non-Competition and Non-Disclosure Agreement; transferee pays $7,500 fee; HBH has right of first refusal to match any offer |
| Termination for Cause | Immediate termination for material misrepresentation, material default under other agreements, bankruptcy/insolvency, failure to open within 10 months, abandonment, lease termination, felony conviction, intentional underreporting of sales, violation of non-competition/transfer provisions, non-compliance with food safety posing imminent threat to public health. Curable defaults include: 48 hours for insurance failure, 7 days for Marks/customer service/menu compliance, 10 days for amounts owed, 10 days for creditor/tax payments, 10 days for QA audit failures, 30 days for other defaults. |
| Non-Compete Period | 2 years after expiration or termination |
| Non-Compete Details | No involvement in any business involved in the preparation or sale of whole or part hams or turkeys, or any restaurant that serves sandwiches, soups, or salads, within 15 miles of the Protected Territory for 2 years. During the term: same restrictions apply throughout the United States. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | No |
| Participation Details | Franchisee is not required to personally participate in direct operation of the Store, but HBH strongly encourages it. Franchisee or an owner must designate a Store Operator who must complete HBH's training program and devote his or her best efforts to supervising day-to-day operations. A replacement Store Operator must be designated within 30 days if position becomes vacant. All entities and individuals with 10% or greater equity interest must sign a Covenant and Guarantee of Owners. |
| Required Suppliers | Specialty hams and turkey breasts must be purchased from HBH or HBH's designated supplier. All inventory including food and non-food items must be from designated or approved suppliers. |
| Supply Restrictions | Franchisees must purchase all inventory from suppliers designated or approved in advance by HBH. Alternative supplier requests require written application and HBH may charge for inspection and testing costs. HBH has sole discretion to approve or reject requests. |
| Franchisor Revenue from Suppliers | HBH receives revenues and profits from franchisee purchases of specialty hams. HBH also received rebates from UniPro Foodservice, Inc. Purchases from approved suppliers or as required by specifications represent 85% or more of total cost to establish and operate a Store. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | HBH does not offer any direct or indirect financing. HBH does not guarantee any note, lease or obligation. |
HoneyBaked, The Honey Baked Ham, and Honey Baked Ham Franchise Earnings — Item 19
Average Revenue
$1.3M
Median Revenue
$1.2M
Revenue Range
$497K – $3.0M
Sample Size
177 units
Past financial performance does not guarantee future results. Individual results will vary.
HoneyBaked, The Honey Baked Ham, and Honey Baked Ham Litigation & Risk Flags
1 Pending Action ListedReview the full FDD for details on pending litigation.
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
HoneyBaked, The Honey Baked Ham, and Honey Baked Ham System Growth
Total Units
383
Franchised
186
Company-Owned
197
HoneyBaked, The Honey Baked Ham, and Honey Baked Ham currently operates 186 franchised locations and 197 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2020 | 5 | 4 | 186 |
| 2021 | 4 | 3 | 187 |
| 2022 | 2 | 3 | 186 |
Transfers: 6 | Closures: 3
State Registrations
Registered in 14 states: CA, HI, IL, IN, MD, MI, MN, NY, ND, RI, SD, VA, WA, WI
HoneyBaked, The Honey Baked Ham, and Honey Baked Ham Franchise — FAQ
The total investment to open a HoneyBaked, The Honey Baked Ham, and Honey Baked Ham franchise ranges from $354,200 to $751,050, per their Franchise Disclosure Document. This includes the initial franchise fee of $30,000. The investment covers build-out, inventory, equipment, signage, working capital, and other startup costs.
HoneyBaked, The Honey Baked Ham, and Honey Baked Ham charges a royalty fee of 6% of Net Sales of gross sales, plus a 3.25% of Net Sales contribution to the marketing/advertising fund. These fees are paid on an ongoing basis.
You can download the HoneyBaked, The Honey Baked Ham, and Honey Baked Ham Franchise Disclosure Document free on this page. The FDD is a public document filed with state franchise registries. Always also request the current FDD directly from HoneyBaked, The Honey Baked Ham, and Honey Baked Ham to ensure you have the most up-to-date version.
According to the Item 19 financial performance representation in their FDD, HoneyBaked, The Honey Baked Ham, and Honey Baked Ham franchise owners report average revenue of $1.3M and median revenue of $1.2M. This is based on a sample of 177 units. Past performance does not guarantee future results.
HoneyBaked, The Honey Baked Ham, and Honey Baked Ham has been franchising since 2007. The FDD shows an investment range of $354,200-$751,050, a 6% of Net Sales royalty, and includes an Item 19 earnings disclosure. There are 1 pending litigation action(s). Review the full FDD and contact current franchisees listed in Item 20 before making any investment decision.
The franchise fee is $30,000 and the total investment ranges from $354,200 to $751,050 depending on location size and market. Contact the franchisor directly for current net worth and liquid capital requirements, territory availability, and application details.
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Data Source & Disclaimer: This website is for informational purposes only. It is not an offer to sell or buy a franchise. This profile is based on publicly available FDD data sourced from state franchise registry filings. All information is for research purposes only and does not constitute legal, financial, or investment advice. Data may be outdated or contain errors. Always obtain the current FDD directly from HoneyBaked, The Honey Baked Ham, and Honey Baked Ham and consult a qualified franchise attorney before making any investment decision. FranchiseOverview.com is operated by Franchising Compliance, LLC and is not affiliated with HoneyBaked, The Honey Baked Ham, and Honey Baked Ham or any of its subsidiaries. To report an inaccuracy: info@franchiseoverview.com