About Crisp & Green Franchise
Crisp & Green is a wellness focused fast casual restaurant franchise serving scratch made salads, grain bowls, soups, and smoothies prepared with premium ingredients.
The brand has been franchising since 2018 under Crisp & Green LLC, with a franchise fee of $64,500.
Beyond the menu, the brand builds community engagement through free fitness and wellness events hosted at its locations.
Crisp & Green Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $64,500 | One-time payment upon signing |
| Royalty Fee | 7% of Gross Sales of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | Currently 2% of Gross Sales, although we have the right to increase up to 3% of Gross Sales upon notice to you | National brand fund |
| Total Investment Range | $676,050 – $1,269,150 | Includes build-out, inventory, working capital |
The investment range of $676K–$1.3M reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (7% of Gross Sales) and marketing fee (Currently 2% of Gross Sales, although we have the right to increase up to 3% of Gross Sales upon notice to you) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Background Check Fee | $650 | $650 |
| Initial Franchise Fee | $54,900 | $64,500 |
| Crisp & Go Location Fee | $0 | $5,000 |
| Architectural Plans | $10,000 | $20,000 |
| Furniture, Fixtures and Supplies | $64,000 | $80,000 |
| Travel and living expenses while training | $2,500 | $7,500 |
| Signage (interior and exterior) | $13,000 | $30,000 |
| Purchase and installation of commercial kitchen | $195,000 | $250,000 |
| Premises construction and improvements | $235,000 | $591,000 |
| Real estate and utility security deposits and 3 months’ rent | $11,000 | $60,000 |
| Licenses and permits | $3,500 | $7,500 |
| Computer System (including installation of POS and inventory technology systems) | $13,000 | $25,000 |
| Insurance | $1,000 | $10,000 |
| Opening Marketing Spend | $10,000 | $20,000 |
| Miscellaneous opening costs | $5,000 | $10,000 |
| Opening inventory | $7,500 | $13,000 |
| Additional funds for three months of operations (excluding labor costs) | $50,000 | $75,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | The then-current initial franchise fee ($10,000 if the transferee is already a franchisee) |
| Renewal Fee | 50% of the then-current initial franchise fee |
| Technology Fee | Currently, $745 per month |
| Audit Fee | Cost of audit plus interest at the lesser of 1.5% per month or the highest commercial contract interest rate allowed by law on underpayment from the date of such underpayment |
| Local Marketing Requirement | 4.5% of Gross Sales |
| Additional Initial Training | $500 per day/per person |
| Additional Opening Training or Special Assistance | $500 per day/per person (plus $1,000 per day for opening delay) |
| Conference / Program Fee | Our then-current registration fee, which will vary by program ($0 to $1,000) |
| Proprietary Products | The price as established by the applicable approved supplier from time to time, which may include us or our affiliates |
| New Product / Supplier Testing | $2,500 per product or supplier |
| Insurance Premiums and our costs and expenses | When billed (if franchisee fails to maintain insurance) |
| Relocation | Reasonable costs we incur |
| Restaurant Refurbishment | Will vary under the circumstances |
| Interest and Late Fees | Late fee of $50 per occurrence, plus interest on past due amounts at the lesser of 1.5% per month or the highest commercial contract interest rate allowed by law |
| Costs and Attorneys’ Fees | Will vary under the circumstances (if franchisor prevails in legal proceeding) |
| Indemnification | Will vary under the circumstances |
| Standard Default Fee | Up to $500 per violation |
| Customer Complaint Handling Fee | Our actual costs and expenses incurred in resolving any customer complaints that you have failed to adequately address |
| Additional Cure Expenses and Collection Costs | Our cost and expense if we take any action to cure any default by you under the Franchise Agreement, including costs of collection for unpaid amounts |
| Damages upon Termination | Amount equal to the average monthly fees paid or owed to us over the preceding 12 months multiplied by the number of months remaining in the term, reduced to present value at a rate of 6% |
| Securities Offering | Our actual expenses |
| Tax Assessment | Our actual expenses |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | Two weeks of Initial Training and seven days of Opening Training |
| Classroom Training | 14 |
| On-the-Job Training | 94 |
| Training Location | Wayzata, Minnesota, at a Corporate Restaurant, or another designated Restaurant, or via electronic media, or a combination of these options. |
| Additional Training | The franchisor may offer additional training programs, conferences, and conventions, potentially charging a fee for attendance. If additional assistance or training is requested or deemed necessary by the franchisor, a fee of $500 per day per person, plus reimbursement for out-of-pocket expenses, will be charged. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Exclusive (with exceptions) |
| Exclusive Territory | Yes |
| Territory Size | One- to three-mile radius |
| Description | The Designated Area generally consists of a one- to three-mile radius around the approved Franchised Restaurant site, illustrated on a map. Its size and shape are determined by the franchisor's current criteria for demographics and topographical features. While the franchisor will not operate or license another traditional Crisp & Green Restaurant within this area, it reserves the right to operate or license Non-Traditional Sites and use other distribution channels (e.g., internet, grocery stores) within the Designated Area. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | 10 years |
| Renewal Fee | 50% of the then-current initial franchise fee |
| Renewal Conditions | If in good standing, the franchisee automatically acquires a successor franchise for a new 10-year term, provided they do not opt out. This requires signing the then-current franchise agreement (which may have different terms), remodeling or upgrading the restaurant to current standards, and executing general releases in favor of the franchisor and its affiliates. |
| Transfer Fee | The then-current initial franchise fee ($10,000 if the transferee is already a franchisee) |
| Transfer Conditions | Transfers require franchisor approval, which will not be unreasonably withheld if certain conditions are met. These include the transferee's qualification, payment of the transfer fee, execution of the current franchise agreement by the transferee, and execution of general releases by the transferor. Other conditions may apply, subject to state law. |
| Termination for Cause | The franchisor can terminate the agreement for various defaults, some immediately without notice (e.g., insolvency, bankruptcy, failure to pay debts, abandonment, unauthorized transfer, felony conviction, material misstatement). For curable defaults (e.g., cleanliness violations, failure to report sales, non-compliance with operating standards), cure periods of 10 to 30 days are provided, with 24 hours for health/sanitation issues. |
| Non-Compete Period | 3 years |
| Non-Compete Details | For 3 years after termination or expiration, the franchisee (and immediate family) may not engage in a competitive business at the former premises, within a 15-mile radius of any Crisp & Green Restaurant, or participate in franchising/licensing a competitive business. A competitive business is defined as a restaurant deriving over 20% of revenue from fresh salads and grain bowls in a fast-casual, quick-service, drive-thru, catering, or delivery format, or a franchisor of such a business. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | Yes |
| Participation Details | Each entity franchisee must designate an approved Operating Partner who holds a substantial ownership interest (generally at least 5%). This Operating Partner must either serve as the General Manager or designate an approved General Manager. The General Manager is responsible for all day-to-day operations, must be a full-time employee, and must complete all required training programs. For multi-unit franchisees, an Approved Operator is designated to oversee multiple locations. |
| Required Suppliers | Franchisees must purchase certain furniture, fixtures, art, décor, restaurant and catering supplies, wares, technology and related equipment for back-of-house operations, and other supplies and resources from approved suppliers. This also includes designated POS System hardware and software from a single supplier, a designated architectural vendor for plans, and a designated digital marketing vendor for digital marketing services. |
| Supply Restrictions | The franchisor or an affiliate or third-party vendor may be the only approved supplier for certain products. Franchisees must use only proprietary or nonproprietary equipment and supplies specified by the franchisor and must purchase or lease all designated equipment from approved suppliers. Christensen Group Insurance is currently the only approved supplier for insurance. |
| Franchisor Revenue from Suppliers | In the fiscal year ended December 31, 2021, the franchisor and its affiliates received $25,950.06, or 1.2% of total revenues of $2,240,940, from the sale of goods and services to franchisees. Additionally, the franchisor and its affiliates may receive payments from approved suppliers, typically ranging from 2% to 7% of franchisee purchases, in the form of promotional allowances, volume discounts, rebates, and other considerations. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | Neither the franchisor nor its parent or any affiliates offer any direct or indirect financing to franchisees or guarantee any obligations of any franchisee. |
Crisp & Green Franchise Earnings — Item 19
Past financial performance does not guarantee future results. Individual results will vary.
Crisp & Green Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Crisp & Green System Growth
Crisp & Green currently operates 12 franchised locations and 3 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2019 | 4 | 0 | 7 |
| 2020 | 0 | 0 | 7 |
| 2021 | 8 | 0 | 15 |
Transfers: 0 | Closures: 0
State Registrations
Registered in 19 states: CA, FL, HI, IL, IN, MD, MI, MN, NE, NY, NC, ND, RI, SC, SD, TX, VA, WA, WI
Franchisor Financials (Item 21)
Audited by CliftonLarsonAllen LLP for year ending December 31.
Crisp & Green Franchise — FAQ
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