About Coastal Angler Magazine Franchise
Coastal Angler Magazine is a unique media franchise offering the opportunity to publish and manage a local monthly print and digital magazine focused on coastal angling and outdoor activities.
Owners manage their publication within a designated territory, creating content and selling advertising to local businesses.
The franchise fee is $25,000, and the brand has been franchising since 2008.
Coastal Angler Magazine Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $25,000 | One-time payment upon signing |
| Royalty Fee | 8% of Gross Revenues of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | None | National brand fund |
| Total Investment Range | $28,975 – $34,600 | Includes build-out, inventory, working capital |
The investment range of $29K–$35K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (8% of Gross Revenues) and marketing fee (None) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $25,000 | $25,000 |
| Additional Person Attending Training | $0 | $200 |
| Travel and Living Expense | $300 | $500 |
| Real Estate (Note 1) | $0 | $0 |
| Uniforms (Note 2) | $50 | $300 |
| Office Equipment (Note 3) | $0 | $800 |
| Office Utilities, Telephones and Internet (Note 4) | $0 | $500 |
| Office Supplies (Note 5) | $100 | $200 |
| Collateral Material (Note 6) | $300 | $500 |
| Computer Software | $25 | $100 |
| Insurance | $200 | $500 |
| ADDITIONAL OPERATING FUNDS FOR 3 MONTHS (Note 7) | $3,000 | $6,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | $2,500 |
| Renewal Fee | $2,500 |
| Audit Fee | Cost of audit, any understatement, plus 10% interest on understatement (if understatement is 2% or more of Gross Revenue) |
| National and Regional Advertising Revenue Split | 50% of Gross Revenue from regional and national sales |
| Publication Purchase (printing cost) | Currently $1,855.20 for 10,000 copies (price may vary) |
| Social Media Account Management Fee | Currently estimated to be $300 a month (if franchisee fails to update accounts) |
| Initial Training for Additional Persons | Currently estimated at $200 per person, per day, plus travel expenses |
| Conference Fee | Currently estimated to range from $200 to $500 |
| Additional Assistance | Currently estimated at $200 per person, per day, plus travel expenses (outside normal support) |
| Fee for lost manuals | Actual replacement cost |
| Interest/Late Charge | 1% per month |
| Customer Advertising Layout & Advertising Design Services | Currently estimated at $30 per hour as incurred (optional) |
| Indemnification | Amount of Coastal Angler’s liabilities |
| Insurance Reimbursement | Coastal Angler’s cost (if franchisee fails to maintain required insurance) |
| Attorneys’ Fees | Amount incurred by Coastal Angler |
| Default Cure Cost | Cost to cure your default |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | 2 days |
| Classroom Training | 15 hours |
| On-the-Job Training | 0 hours |
| Training Location | Corporate Headquarters in Cocoa Beach, Florida, franchisee’s work site, or remotely. |
| Additional Training | Periodic seminars and tutorials may be offered, and attendance may be mandatory. On-site training is available for an additional fee. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Exclusive |
| Exclusive Territory | Yes |
| Territory Size | Up to 500,000 population |
| Description | An exclusive territory for a fishing magazine business, delineated by boundary streets, highways, zip codes, or county/parish lines, sufficient to cover a population range of up to 500,000. Franchisees must meet mandatory printing and distribution requirements to maintain territorial rights. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | 10 years |
| Renewal Fee | $2,500 |
| Renewal Conditions | Franchisee must be in good standing, pay a $2,500 renewal fee, modernize the business to current standards, and sign a general release. A new franchise agreement with potentially different terms (but no initial fee) may be required. |
| Transfer Fee | $2,500 |
| Transfer Conditions | No default exists, all outstanding accounts are settled, a general release is signed, a $2,500 transfer fee is paid, the proposed transferee executes a new franchise agreement and acknowledges receipt of the FDD, the transferee completes training (unless exempt), and the transferee and their spouses sign a personal guarantee. The transferee must also meet franchisor's qualifications and the franchisor must approve the purchase agreement and waive its right of first refusal. |
| Termination for Cause | The franchisor can terminate for various causes, including failure to make payments, failure to open on time, misuse of marks, repeated customer complaints, or other defaults. Curable defaults typically have a 5 to 30-day cure period, while certain non-curable defaults (e.g., multiple breaches, abandonment, trademark misuse, failure to print/distribute required copies, felony conviction) result in immediate termination. |
| Non-Compete Period | 2 years |
| Non-Compete Details | During the term and for two years following termination or expiration, the franchisee (and associated persons/family members) may not directly or indirectly participate in any magazine business (any format/genre) or any business selling services/products similar to the System, within the territory or the state where the territory is located. Confidential information and trade secrets must be kept confidential for 10 years or the longest period permitted by law. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | No |
| Participation Details | The franchisor does not require the franchisee to directly supervise the business. However, the franchisee or a manager who has successfully completed the training program must directly supervise the business. This manager cannot have a business relationship with competitors and must sign confidentiality and non-compete agreements. Individuals with a 10% or greater ownership interest in the franchisee entity must personally guarantee the franchisee's obligations. |
| Required Suppliers | Franchisees must purchase supplies from the franchisor or approved manufacturers/suppliers. The franchisor currently assigns a freelance graphic artist for local edition layout. The franchisor may name itself or its affiliates as an exclusive supplier. |
| Supply Restrictions | All supplies and products used in the business must comply with the franchisor's standards and specifications as set forth in the Operations Manual. The franchisor reserves the right to review and revoke approval of any product, service, or supplier. |
| Franchisor Revenue from Suppliers | Franchisor may receive rebates or volume discounts from designated and approved suppliers, which may exceed the cost to source, approve, and monitor suppliers. However, Gross Revenues from purchases by franchisees of products and services directly from the franchisor were $0 or 0% of total revenues for the year ended December 31, 2022. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | The franchisor does not offer direct or indirect financing. It does not guarantee franchisee notes, leases, or obligations. |
Coastal Angler Magazine Franchise Earnings — Item 19
Coastal Angler Magazine does not include an Item 19 financial performance representation in their FDD. Contact information for current and former franchisees is listed in Item 20 of the FDD.
Coastal Angler Magazine Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Coastal Angler Magazine System Growth
Coastal Angler Magazine currently operates 33 franchised locations and 1 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2020 | 0 | 17 | 32 |
| 2021 | 2 | 2 | 32 |
| 2022 | 5 | 4 | 33 |
Transfers: 8 | Closures: 23
State Registrations
Registered in 14 states: CA, HI, IL, IN, MD, MI, MN, NY, ND, RI, SD, VA, WA, WI
Franchisor Financials (Item 21)
Audited by Independent Auditors (Vero Beach, FL) for year ending December 31.
Coastal Angler Magazine Franchise — FAQ
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