About The Shutter House Franchise
The Shutter House is a home improvement franchise specializing in the sale and installation of interior shutters, blinds, shades, and other window treatments.
Each franchise territory serves homeowners and businesses looking for premium window covering solutions through in home consultations and professional installation.
The brand has been franchising since 2023.
The Shutter House Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $60,000 | One-time payment upon signing |
| Royalty Fee | Greater of 5% of Gross Sales or annual minimum ($12,500 in year 2, $25,000 thereafter) of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | Local Advertising and Cooperatives: 5% of Gross Sales (half on digital marketing). Brand Marketing Fund: 1% of Gross Sales (up to 3% upon 30 days' notice). | National brand fund |
| Total Investment Range | $97,500 – $198,325 | Includes build-out, inventory, working capital |
The investment range of $98K–$198K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (Greater of 5% of Gross Sales or annual minimum ($12,500 in year 2, $25,000 thereafter)) and marketing fee (Local Advertising and Cooperatives: 5% of Gross Sales (half on digital marketing). Brand Marketing Fund: 1% of Gross Sales (up to 3% upon 30 days' notice).) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $50,000 | $60,000 |
| Rent/Lease Expense | $1,750 | $4,500 |
| Construction/Leasehold Improvements | $2,500 | $5,000 |
| Computers/POS, Software, Telephone and Security System | $1,200 | $2,400 |
| Office Furniture and Fixtures | $750 | $1,800 |
| Warehouse Equipment (forklift) and Office Equipment/Supplies | $4,500 | $15,000 |
| Training Expenses | $5,000 | $10,000 |
| Utility and Security Deposits | $1,000 | $1,750 |
| Insurance Deposits and Premiums, including business and vehicle insurance (first 3 months) | $750 | $1,500 |
| Initial Inventory/Samples | $2,500 | $5,000 |
| Initial Launch Marketing | $2,500 | $2,500 |
| Vehicle and Trailer | $1,500 | $49,500 |
| Tools | $750 | $1,250 |
| Interior and Exterior Signage (including vehicle wrap) | $3,500 | $7,500 |
| Business Permits/Licenses | $50 | $125 |
| Professional fees | $1,500 | $5,000 |
| Pre-Opening Labor | $2,500 | $5,000 |
| Uniforms | $250 | $500 |
| Additional Funds (three months) | $15,000 | $20,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | 75% of then-current initial franchise fee (or 50% if to existing franchisee in good standing). Reduced to $1,500 for individual transferring to solely-owned entity. |
| Renewal Fee | 10% of then-current initial franchise fee |
| Technology Fee | $50 per week (up to $150 per week upon 30 days' notice) |
| Audit Fee | Cost of audit (if understatement of 2% or more) |
| Interest | Lesser of 18% per year or maximum lawful rate |
| Late Fees | $250 for each late payment |
| Additional Training at Our Headquarters | $500 per day (at our option) |
| On-site Remedial Training | $500 per day per trainer plus related costs |
| Fees for Additional Attendees to Attend Training at our Headquarters | $1,500 per attendee beyond first 3 people |
| Initial Launch Marketing | $2,500 (may be paid directly to franchisor) |
| Management Fees | If implemented, 50% of Gross Sales plus related costs |
| Inspection and Testing | Greater of $750 or cost of inspection/testing |
| Indemnification | Our costs |
| Relocation Request Fee | $1,500 |
| Insurance Fee | Actual expenses + 10% administration fee (if franchisor obtains) |
| Enforcement Costs | Our actual costs |
| Annual Conference Fees | Up to $1,000 per person per conference |
| Quality Assurance Audit Fees | Up to $200 per quarter (if implemented) |
| Opening Deadline Extension Fee | $1,500 |
| Initial Launch Administration Fee | Up to $250 |
| Site Inspection Fees | $500 per day plus related costs (if retail showroom) |
| Taxes | Amount levied by applicable tax authorities |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | Approximately five (5) days |
| Classroom Training | 28 |
| On-the-Job Training | 12 |
| Training Location | Our offices in Daphne, Alabama, or another location designated by us. |
| Additional Training | Franchisor may require Operating Owner, General Manager, or primary salesperson to attend additional training programs and seminars (up to 3 days/year) at a reasonable fee (up to $500/person) plus expenses. Annual franchise conferences may also be required (up to $1,000/person registration fee plus expenses). |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Protected |
| Exclusive Territory | Yes |
| Territory Size | Geographic area defined by zip codes, including a minimum of 75,000 households. |
| Description | Franchisee operates from an approved site within a Protected Area, which is a geographic area defined by zip codes with a minimum of 75,000 households. The franchisor and its affiliates will not establish or authorize another Shutter House Business within this Protected Area. Franchisees can expand their Protected Area for $1.00 per additional household (limit 25,000). Boundaries are determined case-by-case based on factors like household count, income, proximity to retail centers, etc. Minimum Gross Sales requirements apply for continuation of rights. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10-year initial term |
| Renewal Term | Two additional 5-year terms |
| Renewal Fee | 10% of then-current initial franchise fee |
| Renewal Conditions | Give written notice (6-9 months before term end), refurbish/upgrade business, not be in default, satisfy all monetary obligations, right to remain in possession of location, execute then-current renewal agreement, execute general release, comply with then-current qualification and training requirements. |
| Transfer Fee | 75% of then-current initial franchise fee (or 50% if to existing franchisee in good standing). Reduced to $1,500 for individual transferring to solely-owned entity. |
| Transfer Conditions | All accrued monetary obligations satisfied, not in default, transferor/owners execute general release, transferee meets qualifications and completes training, transferee renovates/upgrades business (if not done in prior 3 years), transferee assumes full liability, transferee executes then-current franchise agreement, transferor remains liable for pre-transfer obligations and obtains one-year tail on insurance, pay transfer fee. |
| Termination for Cause | Curable defaults (30 days to cure, 5 days for monies/reports, 24 hours for Marks misuse, 7 days for insurance, 10 days for noncompetition covenants). Non-curable defaults (insolvency, bankruptcy, abandonment, conviction of certain crimes, unauthorized transfer, false records, material breach of covenants/representations, failure to comply with quality assurance, repeated defaults, blocked assets under terrorism laws). |
| Non-Compete Period | During the term of the franchise and for 2 years following termination/expiration/transfer. |
| Non-Compete Details | During term: cannot divert business, own/operate/have interest in similar business within US, its territories, commonwealths, or any country/province/state/geographic area where franchisor/affiliates have used/registered Marks. Post-term (2 years): cannot divert business, own/operate/have interest in similar business at approved Location, within Protected Area, within 50-mile radius of Protected Area, or within 50-mile radius of any other Shutter House Business' Protected Area then in existence. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | Yes |
| Participation Details | Franchisee must designate an 'Operating Owner' who holds at least a 10% equity interest and actively oversees day-to-day operations. The Operating Owner must complete initial training and be approved. Without written consent, the Operating Owner cannot engage in any other business. A General Manager must also be designated (can be the Operating Owner, but not for more than one business). The General Manager must devote full time and best efforts to supervision and cannot engage in other business. |
| Required Suppliers | Franchisees must purchase shutter hardware, POS/CRM software (BuildMatPro, LLC), branded products/uniforms/trade dress (from CSC), and certain marketing services (Hummingbird Digital Marketing) from franchisor affiliates or designated third-party suppliers. Shutters must be purchased from approved third-party manufacturers/suppliers, with the right to designate a sole vendor in the future. Vehicles (Ford 250 Transit Van or approved alternative) and vehicle wraps must be from authorized dealerships/designated suppliers. Trailers must be from approved suppliers if installing with employees. |
| Supply Restrictions | Franchisor or affiliates are sole designated suppliers for shutter hardware, POS/CRM software, branded products, uniforms, and trade dress. Franchisor reserves the right to designate specific third-party suppliers for other products/services and to make available merchandise for resale which must be purchased from franchisor/affiliate/designated supplier. |
| Franchisor Revenue from Suppliers | Franchisor or affiliates will receive rebates or other material consideration from some approved or designated sources (currently 1% to 3% of total purchases from applicable vendor). During fiscal year 2024, CSC sold less than $1,000 in shutter hardware to franchisees. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | We do not offer direct or indirect financing, and we do not guarantee your notes, leases or other obligations. |
The Shutter House Franchise Earnings — Item 19
Past financial performance does not guarantee future results. Individual results will vary.
The Shutter House Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
The Shutter House System Growth
The Shutter House currently operates 3 franchised locations and 1 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2022 | 0 | 0 | 2 |
| 2023 | 1 | 0 | 3 |
| 2024 | 1 | 0 | 4 |
Transfers: 0 | Closures: 0
State Registrations
Registered in 15 states: California, Hawaii, Illinois, Indiana, Maryland, Michigan, Minnesota, New York, North Dakota, Rhode Island, South Dakota, Virginia, Washington, Wisconsin, Alabama
Franchisor Financials (Item 21)
Audited by Haynie & Company for year ending December 31.
The Shutter House Franchise — FAQ
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