About SHUCKIN SHACK Franchise
Shuckin' Shack Oyster Bar is a seafood restaurant franchise that offers franchisees the opportunity to operate an oyster bar/seafood restaurant featuring fresh seafood, a full-service bar serving appetizers, and a neighborhood atmosphere.
Franchisees manage the day-to-day operations of the restaurant, overseeing food preparation, staff management, customer service, and bar operations.
The target customers are consumers who desire higher quality seafood and beverages in a casual, neighborhood setting.
SHUCKIN SHACK Franchise Cost & Fees
Minimum Investment
$453K
Average Investment
$791K
Maximum Investment
$1.1M
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $45,000 | One-time payment upon signing |
| Royalty Fee | 3.5% - 5.5% of Gross Revenue of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | 1.5% of Gross Revenue (National Marketing Fund) | National brand fund |
| Total Investment Range | $453,000 – $1,128,252 | Includes build-out, inventory, working capital |
The investment range of $453K–$1.1M reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (3.5% - 5.5% of Gross Revenue) and marketing fee (1.5% of Gross Revenue (National Marketing Fund)) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $45,000 | $45,000 |
| Training and Opening Fee | $10,000 | $10,000 |
| Travel and Living Expenses | $700 | $7,500 |
| Rent or Real Estate | $10,000 | $30,000 |
| Architectural, Leasehold, Contractor Improvements; Construction Costs | $232,000 | $627,144 |
| Furniture & Fixtures, Equipment | $98,000 | $235,264 |
| Signage | $1,400 | $16,463 |
| Décor | $5,000 | $25,000 |
| Liquor License | $1,800 | $2,875 |
| Miscellaneous Opening Costs | $1,000 | $20,432 |
| Initial Inventory food and beverage | $15,000 | $16,500 |
| Advertising/Marketing (3 months) | $1,500 | $7,800 |
| Insurance (Yearly basis) | $3,000 | $19,524 |
| Computer Equipment and Proprietary Software | $8,600 | $14,750 |
| Additional Funds for Initial three (3) Months | $20,000 | $50,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | $0 - $2,500 plus cost of any applicable broker/sales fees |
| Renewal Fee | $2,000 |
| Technology Fee | $150 per month |
| Audit Fee | Cost of audit plus 1.5% interest per month on understatement plus applicable non-compliance fees |
| Regional Advertising Cooperative | 0.5% to 1% of Gross Revenue |
| Initial Training for Additional Persons | $250 per person per day |
| Additional Assistance at Your Franchise | $250 per day (two days minimum) plus travel and living expenses |
| Conference Fee | Estimated at $250 per person |
| Broker Fee | Actual cost of brokerage commissions, finder's fees, or similar charges |
| Fees for Lost Manual | Actual replacement cost |
| Interest | 1.5% per month |
| Computer and Communications Equipment Upgrades and Maintenance | Varies, but usually no more than $2,000 per year |
| Administrative Fee for Non-Compliance | $0 for 1st violation, $250 for 2nd violation, $500+ for 3rd violation within 12-month period |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | Minimum of 144 hours across 5 phases |
| Classroom Training | Minimum of 64 hours |
| On-the-Job Training | Minimum of 80 hours |
| Training Location | SSF Head Quarters / SSF Historic Wilmington, North Carolina and at franchisee's location for Phase 4 |
| Additional Training | Phase 5 - Continuing Education: Reoccurring training on managing tools, operations, media/public relations |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Protected |
| Exclusive Territory | No |
| Territory Size | Population of approximately 25,000 to 35,000 |
| Description | Protected Territory based on geographic area and population properties, defined upon signing of lease agreement. Boundaries described in terms of zip codes, street boundaries, and county boundaries or depicted on a map attached to Franchise Agreement. Franchisor retains rights to operate outside territory, sell through alternative channels, operate at special venues, and use Internet for sales. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | 10 years |
| Renewal Fee | $2,000 |
| Renewal Conditions | Be in good standing, sign new agreement, be current in payments, pay the Renewal Fee. May be asked to sign a new Franchise Agreement with materially different terms and conditions, but territory boundaries will remain the same and Continuing Royalty on renewal will be no greater than Royalties imposed on similarly-situated renewing franchisees. |
| Transfer Fee | $2,500 |
| Transfer Conditions | Franchisor approval required (will not unreasonably withhold). Franchisee must not be in default, must have settled all outstanding accounts, executed a General Release. New Franchisee must qualify, Transfer Fee paid, purchase agreement approved, training arranged, release signed. |
| Termination for Cause | 30 days to cure for curable defaults including failure to comply with the System, Agreement or Manual, non-payment of fees. Non-curable defaults include misrepresentation, failure to complete initial training, bankruptcy, insolvency, abandonment, cease operations for more than 5 consecutive days, trademark misuses, convicted of a felony. |
| Non-Compete Period | 2 years |
| Non-Compete Details | No competing business for 2 years within 50 miles from the boundary of your Protected Territory or from another Shuckin' Shack franchise, company-owned Franchise, or on the Internet (including after assignment). |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | Yes |
| Participation Details | You or a fully trained and qualified Member-Manager or General Manager, both of whom have completed the training program, must directly supervise and participate in the actual day-to-day operation of the Franchise on a full-time basis. |
| Required Suppliers | Design services, kitchen design, exterior design, wall branding/paper, flooring, cabinetry, kitchen equipment, furniture and fixtures, and various food items from approved or designated suppliers. Required vendors include US Foods, Coca-Cola, Inland Seafood, NCR Local Eastern NC (for Aloha POS software), Suttle-Straus (marketing materials), Dave Ports Architects, and DirecTV. |
| Supply Restrictions | Must purchase food, supplies, and beverages from approved vendors. 85% to 95% of total purchases must be from approved or designated suppliers. May request approval of alternative suppliers via Add Vendor Request Form. |
| Franchisor Revenue from Suppliers | Received a rebate of $25,000 from US Foods for renewal of Mutual Distribution Agreement. Coca-Cola paid a rebate of $5,581.41 in 2021 and pays franchisees a rebate of $0.62 per gallon of syrup used. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | Neither Shuckin' Shack nor any agent or affiliate offers direct or indirect financing. They do not guarantee notes, leases, or obligations. |
SHUCKIN SHACK Franchise Earnings — Item 19
Average Revenue
$1.3M
Median Revenue
$1.5M
Revenue Range
$268K – $2.6M
Sample Size
15 units
Past financial performance does not guarantee future results. Individual results will vary.
SHUCKIN SHACK Litigation & Risk Flags
Clean Litigation RecordSHUCKIN SHACK has no pending litigation actions listed in their FDD. There is also no bankruptcy history disclosed.
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
SHUCKIN SHACK System Growth
Total Units
16
Franchised
14
Company-Owned
2
SHUCKIN SHACK currently operates 14 franchised locations and 2 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2019 | 4 | 2 | 14 |
| 2020 | 2 | 1 | 16 |
| 2021 | 2 | 1 | 16 |
Transfers: 0 | Closures: 1
State Registrations
Registered in 7 states: MD, NC, SC, GA, FL, TX, IL
SHUCKIN SHACK Franchise — FAQ
The total investment to open a SHUCKIN SHACK franchise ranges from $453,000 to $1,128,252, per their Franchise Disclosure Document. This includes the initial franchise fee of $45,000. The investment covers build-out, inventory, equipment, signage, working capital, and other startup costs.
SHUCKIN SHACK charges a royalty fee of 3.5% - 5.5% of Gross Revenue of gross sales, plus a 1.5% of Gross Revenue (National Marketing Fund) contribution to the marketing/advertising fund. These fees are paid on an ongoing basis.
You can download the SHUCKIN SHACK Franchise Disclosure Document free on this page. The FDD is a public document filed with state franchise registries. Always also request the current FDD directly from SHUCKIN SHACK to ensure you have the most up-to-date version.
According to the Item 19 financial performance representation in their FDD, SHUCKIN SHACK franchise owners report average revenue of $1.3M and median revenue of $1.5M. This is based on a sample of 15 units. Past performance does not guarantee future results.
SHUCKIN SHACK has been franchising since 2014. The FDD shows an investment range of $453,000-$1,128,252, a 3.5% - 5.5% of Gross Revenue royalty, and includes an Item 19 earnings disclosure. There is no pending litigation. Review the full FDD and contact current franchisees listed in Item 20 before making any investment decision.
The franchise fee is $45,000 and the total investment ranges from $453,000 to $1,128,252 depending on location size and market. Contact the franchisor directly for current net worth and liquid capital requirements, territory availability, and application details.
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Data Source & Disclaimer: This website is for informational purposes only. It is not an offer to sell or buy a franchise. This profile is based on publicly available FDD data sourced from state franchise registry filings. All information is for research purposes only and does not constitute legal, financial, or investment advice. Data may be outdated or contain errors. Always obtain the current FDD directly from SHUCKIN SHACK and consult a qualified franchise attorney before making any investment decision. FranchiseOverview.com is operated by Franchising Compliance, LLC and is not affiliated with SHUCKIN SHACK or any of its subsidiaries. To report an inaccuracy: info@franchiseoverview.com