About Security Dash Franchise
Security Dash is a franchise that provides physical security protection, monitoring, and planning services for individuals and businesses.
Franchisees deliver on-site security services at customer homes, businesses, and other locations within their designated operating territory.
The target customers include individuals and businesses that need security services, ranging from residential clients to commercial accounts requiring ongoing protection.
Security Dash Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $60,000 | One-time payment upon signing |
| Royalty Fee | 8% of Gross Sales of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | Up to 2% of Gross Sales (minimum $50 per week) | National brand fund |
| Total Investment Range | $113,415 – $259,649 | Includes build-out, inventory, working capital |
The investment range of $113K–$260K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (8% of Gross Sales) and marketing fee (Up to 2% of Gross Sales (minimum $50 per week)) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $60,000 | $60,000 |
| Construction and Leasehold Improvements | $500 | $1,500 |
| Lease Deposits - 3 Months | $0 | $3,000 |
| Furniture, Fixtures and Equipment | $13,868 | $77,909 |
| Signage | $3,750 | $12,500 |
| Computer, Software and Point of Sales System | $5,078 | $12,500 |
| Grand Opening Marketing | $5,000 | $5,000 |
| Utility Deposits | $325 | $750 |
| Insurance Deposits - 3 Months | $1,000 | $9,000 |
| Travel for Initial Training | $1,000 | $3,100 |
| Professional Fees | $1,500 | $14,500 |
| Wrapped Vehicle | $1,230 | $4,194 |
| Licenses and Permits | $2,571 | $6,100 |
| Additional Funds - 3 months | $17,593 | $49,596 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | The greater of 50% of the then current initial franchise fee payable by a new franchisee and $30,000 |
| Renewal Fee | 25% of the then current initial franchise fee payable by a new franchisee |
| Technology Fee | Up to $500 per month |
| Audit Fee | Cost of audit |
| Local Advertising Marketing and Promotional Expenditures | Year 1: $750/month; Year 2+: $500/month |
| POS System Software | Up to $350 per month |
| Contact Center | Up to $800/month for up to $750,000 annual Gross Sales; $1,400/month for $750,001+ annual Gross Sales |
| Customer Service and Refunds | Varies |
| Local and Regional Advertising Cooperatives | As established by cooperative members |
| Annual Conference Attendance Fee | Not greater than $1,500 |
| Additional Training | $500 per person per day |
| Supplemental Training | $500 per day plus expenses |
| Interest | 1.5% per month or highest rate allowed by law |
| Reporting Non-Compliance | $150 per occurrence |
| Operations Non-Compliance | $450 to $1,000 per occurrence |
| Payment Non-Compliance | $150 per occurrence |
| Quality Assurance Audit | Actual costs incurred |
| Management Service | 20% of Gross Sales plus expenses |
| Collections | Actual fees, costs, and expenses |
| NSF Check Fee | $50 per violation |
| Non-compliance | Actual fees, costs, and expenses |
| Testing or Supplier Approval Fee | Actual fees, costs, and expenses |
| Relocation Fee | Costs and expenses |
| Legal Fees and Expenses | Costs and expenses |
| Indemnification | Costs and expenses |
| Post-Termination or Post-Expiration Expenses | Costs and expenses |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | 5 days (40 total hours) |
| Classroom Training | 17 hours |
| On-the-Job Training | 23 hours |
| Training Location | Omaha, Nebraska |
| Additional Training | Supplemental on-site training may be required at $500 per trainer per day plus expenses. System-Wide Training Program may be established up to 5 days per calendar year. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Protected |
| Exclusive Territory | No |
| Territory Size | Approximately 150,000 population |
| Description | Franchisees receive a designated operating territory based on population density, demographics, and geographical boundaries. During the term, provided the franchisee is not in default, the franchisor will not grant another franchisee the right to open and operate within the operating territory. However, the franchisor reserves extensive rights including operating outside the territory, acquiring competing businesses, using alternative distribution channels including the internet, and servicing national accounts within or outside the territory. Franchisee may not directly solicit customers outside their territory. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 5 years |
| Renewal Term | Two additional 5-year terms |
| Renewal Fee | 25% of then current initial franchise fee (may be waived if key performance indicators are met) |
| Renewal Conditions | Must be in compliance with Franchise Agreement terms, provide 180 days prior written notice, sign then current Franchise Agreement, sign general release, pay renewal fee, remodel and upgrade business to meet current standards. |
| Transfer Fee | The greater of 50% of then current initial franchise fee and $30,000 |
| Transfer Conditions | 30 days prior written notice, no defaults, franchisor approval required, transferee must meet qualifications, complete training, sign agreements, general release required, franchisor has right of first refusal. |
| Termination for Cause | Franchisor can terminate if franchisee is in default. 10 days to cure payment defaults; 30 days to cure operational defaults. Non-curable defaults include repeated curable defaults (3+), intentional non-compliance, abandonment, bankruptcy, fraud, and unauthorized transfers. |
| Non-Compete Period | 24 months |
| Non-Compete Details | No involvement in any competing business within Operating Territory, 25-mile radius of Operating Territory, or 25-mile radius of any other Security Dash Business for 24 months after termination or expiration. Must comply with confidentiality, non-disclosure, and non-solicitation covenants. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | Yes |
| Participation Details | You or your managing owner/partner must be personally responsible for the daily management and supervision of the Franchised Business. The Managing Owner must complete initial training and obtain all required licenses and permits. A manager may assume daily responsibility if they meet franchisor standards, complete training, and sign a confidentiality agreement. |
| Required Suppliers | System Supplies, branded items and marketing materials, POS system (Therms and Quickbooks), credit card processing, contact center services, service vehicles, and insurance must be purchased from franchisor or designated approved suppliers. |
| Supply Restrictions | Approximately 50% of total purchases and leases for establishing the business and approximately 35% of ongoing operating expenses must come from designated suppliers. |
| Franchisor Revenue from Suppliers | As of the issuance date, franchisor has not received revenue from suppliers of franchisee purchases of source restricted products or services. Franchisor reserves the right to receive rebates, payments, and other material benefits from suppliers in the future. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | No direct or indirect financing offered. No guarantees of notes, leases, or other obligations. |
Security Dash Franchise Earnings — Item 19
Past financial performance does not guarantee future results. Individual results will vary.
Security Dash Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Security Dash System Growth
Security Dash currently operates 0 franchised locations and 1 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2019 | 0 | 0 | 1 |
| 2020 | 0 | 0 | 1 |
| 2021 | 0 | 0 | 1 |
Transfers: 0 | Closures: 0
State Registrations
Registered in 2 states: MI, NE
Security Dash Franchise — FAQ
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