About Movita Juice Bar Franchise--IL Franchise
Movita Juice Bar is a health focused franchise concept featuring freshly prepared juices, blended to order smoothies, acai bowls, nutritional supplements, essential oils, and other wellness oriented products.
The brand has been franchising since 2022 and caters to the growing demand for clean, nutritious food options in a convenient retail setting.
The franchise fee is $48,000.
Movita Juice Bar Franchise--IL Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $48,000 | One-time payment upon signing |
| Royalty Fee | 7% of Gross Revenues of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | 2% of Gross Revenue | National brand fund |
| Total Investment Range | $420,500 – $538,000 | Includes build-out, inventory, working capital |
The investment range of $421K–$538K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (7% of Gross Revenues) and marketing fee (2% of Gross Revenue) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $48,000 | $48,000 |
| Traveling and Living Expenses While Attending Initial Training | $3,000 | $4,500 |
| Construction Build-out | $180,000 | $230,000 |
| Initial Inventory of Movita Juice Bar | $12,000 | $15,000 |
| Furnishings and Equipment | $110,000 | $130,000 |
| Other Furniture and Miscellaneous Supplies | $5,000 | $8,000 |
| Signage | $10,000 | $15,000 |
| Point of Sale System, Computer, Copier, Printers, Facsimile, Scanners, Telephone, Internet Access & Software | $2,500 | $3,500 |
| Grand Opening Campaign Fee | $10,000 | $10,000 |
| Business Licenses and Permits | $500 | $1,000 |
| Professional Fees – Legal and Accounting | $2,500 | $4,500 |
| Business Insurance | $2,500 | $8,500 |
| Architectural drawings and layouts | $8,500 | $15,000 |
| Lease for Movita Juice Bar premises | $6,000 | $15,000 |
| Additional funds for first 3 months | $30,000 | $45,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | $10,000 (for multi-unit, fee is $10,000 per undeveloped franchise) |
| Renewal Fee | Fifty percent (50%) of our then-current initial franchise fee for a single Movita Juice Bar |
| Technology Fee | Currently $300/month |
| Audit Fee | All expenses of audit if underpayment exceeds 3% or if audit was undertaken because you did not submit annual financial statements in a timely manner |
| Repeat Inspection Fee | $500 |
| Convention Registration | Up to $1,000 per person plus incidental costs to attend |
| Training Fees (additional persons beyond 3) | $2,500 per person |
| Relocation Fee | $5,000 |
| Interest on Late Payments | 1.5% per month, subject to state law (CA maximum rate is 10% per year) |
| Late Fee for Financial Statements | $100 per week, per store |
| Supplier Fee (inspecting proposed supplier) | Unlikely to exceed $500 |
| Monthly Financial Report Deviation Fee | Maximum $50 per hour |
| In-store radio/music programming | $30/month |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | 180 hours |
| Training Location | On-line and at affiliate owned location in CA |
| Additional Training | The franchisor may offer continuing education programs, with a registration fee of $250. Additional training fees of up to $750 per day may be charged for MJB training courses, seminars, conferences, or other programs required for franchisees or their representatives. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Protected |
| Exclusive Territory | No |
| Territory Size | Typically varying from ½ mile in densely populated urban areas to 3 miles in rural areas |
| Description | Franchisees receive a Protected Area around their Movita Juice Bar, defined by population density, typically varying from ½ mile in densely populated urban areas to 3 miles in rural areas, or the shopping center/mall where the Approved Location is situated. The franchisor agrees not to authorize other franchisees or LLC-owned juice bars within this Protected Area. However, the Protected Area does not grant exclusivity over customers and excludes sites in non-traditional venues such as hotels, airports, theme parks, hospitals, and third-party retailers (e.g., supermarkets). The franchisor reserves rights to control Internet sales, sell proprietary products through other means, and engage in grocery/club store sales or licensing within the Protected Area. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | Ten years or length of lease or sublease, whichever is shorter |
| Renewal Term | 5 or 10 years |
| Renewal Fee | Fifty percent (50%) of our then-current initial franchise fee for a single Movita Juice Bar |
| Renewal Conditions | To renew, franchisees must be in good standing, give timely notice, remodel the Movita Juice Bar and equipment as applicable, renew their lease or sublease, agree to employ a designated construction manager, pay the renewal fee, and sign a release of claims. |
| Transfer Fee | $10,000 (for multi-unit, fee is $10,000 per undeveloped franchise) |
| Transfer Conditions | Transfers require franchisor approval, which will not be unreasonably withheld. Conditions include the proposed transferee meeting the franchisor's current reasonable qualifications and standards, payment of all outstanding debts to the franchisor, curing all defaults, employing an approved construction manager, remodeling/redecorating the juice bar to current standards, the transferee signing an assumption of rights or a new franchise agreement, payment of the transfer fee, completion of initial training by the transferee, and signing a release of claims by the transferor. |
| Termination for Cause | The franchisor can terminate for uncured or non-curable material events of default. Curable defaults (e.g., nonpayment) have a 5-day cure period (30 days for other curable defaults). Non-curable defaults include failure to complete initial training, misuse of marks, misrepresentation, abandonment, repeated defaults, unapproved transfer, insolvency, criminal conviction, or competition with the Franchise Network. |
| Non-Compete Period | During the term of the franchise and for two (2) years after its termination |
| Non-Compete Details | Franchisees may not operate or own a beneficial interest of 10% or more in any competitive juice bar business (featuring raw juices, smoothies, Acai bowls) located at the Movita Juice Bar location, within the Protected Area, or within twenty-five (25) miles of the outer boundaries of the Protected Area or any other Movita Juice Bar location owned/developed by the franchisor or its affiliates. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | Yes |
| Participation Details | The franchisee is required to either personally supervise the Franchised Business or employ a Designated Manager to supervise it on a day-to-day basis. The Designated Manager must be a single individual who devotes all their productive time and effort to the management and operation of the juice bar on a full-time basis. They, or another certified employee, must be present at the Approved Location whenever the juice bar is open. If the franchisee owns more than one juice bar, an additional Designated Manager must be employed for each. |
| Required Suppliers | Franchisees must purchase proprietary food items from the franchisor's designated supplier only (Vigority Foods, Inc., an affiliate). The franchisor is the sole approved supplier of Movita Juice Bar hats, shirts, uniforms, cups, paper goods, and other items bearing the Movita Juice Bar marks. Franchisees must purchase or lease a point of sale (POS) system from the franchisor's designated supplier and license in-store radio/music programming from the franchisor's designated vendor. |
| Supply Restrictions | Franchisees may seek approval for other suppliers for certain items, but quantity production often allows the franchisor to offer better prices. For products not previously certified or from unapproved suppliers, franchisees must provide written notice, product specifications, samples, and supplier information for approval. The franchisor may require reimbursement for inspection and testing expenses (unlikely to exceed $250). |
| Franchisor Revenue from Suppliers | In 2023, the franchisor did not receive any revenues from required purchases by franchisees. In 2023, the franchisor's affiliate, Vigority, received $766,093 in revenues from required purchases by franchisees, which amounted to 13% of Vigority's total revenue in 2023. |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | We do not offer any financing relating to a Movita Juice Bar location. We do not offer direct or indirect financing. We will not guarantee your note, lease, or obligation. |
Movita Juice Bar Franchise--IL Franchise Earnings — Item 19
Movita Juice Bar Franchise--IL does not include an Item 19 financial performance representation in their FDD. Contact information for current and former franchisees is listed in Item 20 of the FDD.
Movita Juice Bar Franchise--IL Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Movita Juice Bar Franchise--IL System Growth
Movita Juice Bar Franchise--IL currently operates 3 franchised locations and 12 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2021 | 1 | 0 | 9 |
| 2022 | 2 | 0 | 11 |
| 2023 | 4 | 0 | 15 |
Transfers: 0 | Closures: 0
State Registrations
Registered in 22 states: CA, CT, FL, HI, IL, IN, KY, ME, MD, MI, MN, NE, NY, NC, ND, RI, SD, TX, UT, VA, WA, WI
Franchisor Financials (Item 21)
Audited by Chatsworth CPA for year ending March 31.
Movita Juice Bar Franchise--IL Franchise — FAQ
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