About Kelly’s Roast Beef Franchise
Kelly's Roast Beef is a restaurant franchise that has built a devoted following with its signature roast beef sandwiches and classic American comfort food menu.
The brand is a regional icon known for serving generous portions of slow roasted beef on fresh rolls, along with seafood, fried clams, and other New England inspired favorites.
With a franchise fee ranging from $20,000 to $40,000, Kelly's Roast Beef offers a flexible investment structure for entrepreneurs looking to bring this beloved brand to new markets.
Kelly’s Roast Beef Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $20,000 to $40,000 | One-time payment upon signing |
| Royalty Fee | 5.0% of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | You must spend and/or contribute for advertising up to 3% of the Fiscal Period G | National brand fund |
| Total Investment Range | $750,000 – $1,900,000 | Includes build-out, inventory, working capital |
The investment range of $750K–$1.9M reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (5.0%) and marketing fee (You must spend and/or contribute for advertising up to 3% of the Fiscal Period G) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee (2) | $20,000 | $40,000 |
| Development Fee (3) | $20,000 | $20,000 |
| Grand Opening Advertising (4) | $10,000 | $20,000 |
| Construction/Leasehold Improvements (7) | $350,000 | $850,000 |
| Travel and Living Expenses While Training (8) | $50,000 | $80,000 |
| Furnishing, Fixtures, Equipment (9) | $175,000 | $600,000 |
| Signage (9) | $10,000 | $80,000 |
| Initial Inventory (10) | $15,000 | $30,000 |
| Miscellaneous Opening Costs (11) | $10,000 | $30,000 |
| Register or Point of Sale System (12) | $30,000 | $30,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Renewal Fee | $20,000 |
| Audit Fee | Payable only if an inspection or audit is made necessary by your failure to prov |
| Additional Training | $200 |
| Refresher Training | $200 |
| Additional Assistance | $200 |
| Interest | The interest rate is the lesser of the maximum rate permitted for indebtedness o |
| Late Fee | $100 |
| Development Fee (3) | $20,000 |
| Construction/Leasehold Improvements (7) | $350,000 |
| Travel and Living Expenses While Training (8) | $50,000 |
| Furnishing, Fixtures, Equipment (9) | $175,000 |
| Signage (9) | $10,000 |
| Initial Inventory (10) | $15,000 |
| Miscellaneous Opening Costs (11) | $10,000 |
| Register or Point of Sale System (12) | $30,000 |
| Additional Funds -- 3 months (13) | $60,000 |
| Total (14) | $750,000 |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | exclusive |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Renewal Term | Not Applicable |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | Does not offer financing. |
Kelly’s Roast Beef Franchise Earnings — Item 19
Kelly’s Roast Beef does not include an Item 19 financial performance representation in their FDD. Contact information for current and former franchisees is listed in Item 20 of the FDD.
Kelly’s Roast Beef Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Kelly’s Roast Beef System Growth
Kelly’s Roast Beef currently operates 0 franchised locations and 0 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Kelly’s Roast Beef Franchise — FAQ
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