About FW Fleet Clean Franchise
FW Fleet Clean is a commercial fleet washing and cleaning franchise that has been franchising since 2019, backed by its parent company Kept Companies, Inc.
The brand specializes in mobile and on site washing services for commercial vehicle fleets, including trucks, trailers, buses, and heavy equipment.
The franchise fee ranges from $10,000 to $150,000 depending on the territory size and scope.
FW Fleet Clean Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $10,000 - $150,000 | One-time payment upon signing |
| Royalty Fee | 8.5% of Gross Revenue of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | 2.5% of Gross Revenue (Call Center & Brand Fund); currently waived on Kept Co. Service Program Accounts | National brand fund |
| Total Investment Range | $188,350 – $459,375 | Includes build-out, inventory, working capital |
The investment range of $188K–$459K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (8.5% of Gross Revenue) and marketing fee (2.5% of Gross Revenue (Call Center & Brand Fund); currently waived on Kept Co. Service Program Accounts) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $10,000 | $150,000 |
| Site Evaluation Fee | $0 | $2,500 |
| Lease | $9,000 | $24,000 |
| Signage | $0 | $1,000 |
| Utilities | $350 | $3,000 |
| Chassis | $45,000 | $70,000 |
| Fleet Clean Proprietary Wash Box and Installation | $72,000 | $78,000 |
| Chemicals, Parts and Supplies | $2,500 | $8,000 |
| Insurance | $1,500 | $7,000 |
| Travel and Living Expenses (Initial Certification) | $4,500 | $7,500 |
| Wages for Operating Principal and Manager (During Training) | $5,000 | $10,000 |
| Employee Salaries (3 months) | $10,000 | $35,000 |
| iPhone 10/Computer Equipment | $2,000 | $4,000 |
| Fleet Clean Software | $500 | $875 |
| Permits, Licenses and Fees | $500 | $2,500 |
| Professional Fees | $500 | $6,000 |
| Additional Funds (3 months) | $25,000 | $50,000 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | $12,500 |
| Renewal Fee | Greater of 25% of Initial Franchise Fee paid or $10,000 |
| Technology Fee | $125/month license + $125/month support per device (basic package) |
| Audit Fee | Up to $3,500 per calendar quarter |
| Optional Advance Assurance Fee | 3% of total invoiced amount |
| National Accounts Support Fee | 5% of National Account Revenue |
| Billing Processing/Service Fees | Actual cost + $40/hour admin fee |
| Late Payment/Interest | $250/month + 1.5%/month on underpayment |
| Failure to Comply with Standards | Up to $100/day per violation |
| Supplier Testing | $3,000 |
| Inspection Fee | Actual expenses |
| Annual Brand Convention Fee | Current attendance fee |
| Liquidated Damages | Avg monthly royalties x lesser of 36 months or remaining term |
| Development Schedule Extension Fee | $10,000 per deadline extended |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | 40 hours classroom + 53.25 hours on-the-job |
| Classroom Training | 40 hours |
| On-the-Job Training | 53.25 hours |
| Training Location | Henderson, Nevada (classroom); Your Territory (on-the-job) |
| Additional Training | Replacement certification: $1,895 at HQ or $2,895 at franchise location. Additional on-site instruction: $400/day + expenses. Refresher and additional certification programs required as designated. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Protected (not exclusive) |
| Exclusive Territory | No |
| Territory Size | Minimum approximately the size of one county |
| Description | Not exclusive territory. Franchisor and affiliates will not operate a mobile, on-site commercial vehicle cleaning business under the Marks in your Territory, nor grant a third party the right to do so. However, parent company Kept Co. operates under Fleetwash and Kept Companies brands and may offer competing services in your Territory. Franchisor reserves extensive rights including alternate channels, other marks, and National Account customers. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 10 years |
| Renewal Term | 5 years (2 additional 5-year terms available) |
| Renewal Fee | Greater of 25% of Initial Franchise Fee paid or $10,000 |
| Renewal Conditions | Compliance with all provisions, written notice, refurbish/replace Vehicles, satisfaction of monetary obligations, sign general release, meet Minimum Performance Criteria, sign new Franchise Agreement (may have materially different terms), pay renewal fee |
| Transfer Fee | $12,500 |
| Transfer Conditions | Sign release, sign new Franchise Agreement, pay transfer fee, upgrade Franchise, transferee completes initial certification. Franchisor has right of first refusal. |
| Termination for Cause | Curable defaults with cure period per Franchise Agreement. Non-curable: bankruptcy, abandonment, conviction of felony, failure to locate site/open in timely manner, failure to complete certification, violation of covenants, maintaining false books/records, 3+ defaults in 12 months, default under other agreements, transfer in violation, failure to meet Minimum Performance Criteria |
| Non-Compete Period | 2 years |
| Non-Compete Details | During term: cannot divert business or customers to any competitor. Post-termination: 2 years, similar prohibition. Cannot divert customers serviced within prior 12 months. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | No |
| Participation Details | Must appoint an Operating Principal owning at least 20% interest with authority over all business decisions. Must also appoint a Manager for day-to-day operations (may be the Operating Principal). Both must complete initial certification. Manager must devote full time, energy, and best efforts. |
| Required Suppliers | Must purchase proprietary wash box and installation services exclusively from franchisor. Must purchase chemicals, replacement parts, gloves, uniforms, and rubber boots from franchisor. Must license Fleet Clean software from franchisor. Chassis truck beds may be purchased from any supplier meeting specifications. |
| Supply Restrictions | Approximately 90-100% of expenditures for establishing and operating the franchise are subject to sourcing restrictions |
| Franchisor Revenue from Suppliers | In 2024, franchisor revenue from required franchisee purchases was $648,730 (3.1% of total revenue of $20,699,496). |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | Yes |
| Description | May finance purchase of Vehicle including proprietary wash box and installation services. Secured promissory note with 10-year term, 8% interest rate. Financing is at franchisors discretion and not guaranteed. May also provide working capital loan for Company-Owned Business Purchase Program participants. |
FW Fleet Clean Franchise Earnings — Item 19
Past financial performance does not guarantee future results. Individual results will vary.
FW Fleet Clean Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
FW Fleet Clean System Growth
FW Fleet Clean currently operates 40 franchised locations and 17 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2022 | 7 | 3 | 42 |
| 2023 | 4 | 9 | 37 |
| 2024 | 7 | 4 | 40 |
Transfers: 1 | Closures: 0
State Registrations
Registered in 16 states: CA, CT, HI, IL, IN, MD, MI, MN, NY, ND, OR, RI, SD, VA, WA, WI
Franchisor Financials (Item 21)
FW Fleet Clean Franchise — FAQ
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