About CRUISE PLANNERS Franchise
Cruise Planners is a home based travel agency franchise under parent company Cruise Planners Holdings, Inc., offering opportunities since 2005.
Each owner operates as a travel advisor, booking cruises, resort vacations, tours, and other travel experiences for clients.
The brand provides a technology platform, supplier relationships, and marketing tools that enable advisors to run a full service travel business from home.
CRUISE PLANNERS Franchise Cost & Fees
Minimum Investment
$2K
Average Investment
$13K
Maximum Investment
$23K
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $695 to $10,995 | One-time payment upon signing |
| Royalty Fee | 1.5% - 3% of Gross Commissionable Fares of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | None | National brand fund |
| Total Investment Range | $2,295 – $23,465 | Includes build-out, inventory, working capital |
The investment range of $2K–$23K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (1.5% - 3% of Gross Commissionable Fares) and marketing fee (None) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $695 | $10,995 |
| Rent – 3 Months | $0 | $3,000 |
| Office Equipment, Furniture and Fixtures | $400 | $2,200 |
| Start-Up Marketing | $500 | $1,500 |
| Administrative Service Fee – 3 Months | $0 | $210 |
| Professional Fees | $100 | $500 |
| E&O Insurance | $0 | $180 |
| Annual Access Fee | $0 | $85 |
| Initial Training Program Fees | $0 | $695 |
| Initial Training Program Expenses | $100 | $450 |
| Licenses and Permits | $150 | $650 |
| Miscellaneous Opening Costs | $100 | $500 |
| Additional Funds – 3 Months | $250 | $2,500 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | Currently $695 - $7,500 |
| Renewal Fee | Annual Maintenance Fee (up to $2,000 per year, Year 3 due upon renewal); Annual E&O Insurance Fee ($180 annually per person) |
| Technology Fee | Included in Annual Access Fee |
| Annual Maintenance | $0 to $2,000 per year |
| Annual E&O Insurance Fee | $180 annually per person |
| Administrative Service Fee | $70 per month |
| Returned Check | $50 per check |
| Franchise Changes (Relocation, legal entity, business telephone number) | Currently $195 |
| Administrative Fee to Add an Associate | Currently $75 one-time charge |
| Background Check for an Additional Owner or Associate | $50 one-time charge |
| Associate and Supplemental Training Fees | $100 to $695 |
| Training Cancellation | $249-$695 |
| Additional Marketing Services | Will vary depending on purchases |
| Indemnification | Will vary under circumstances |
| Costs and Attorneys' Fees | Will vary under circumstances |
| Annual Access | Currently $85 per person per year (fee for 1 person waived) |
| Domain Name Change | $75, plus $20 per year, if your domain name is re-directed |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | 54.0 hours of classroom training over 6 days, plus 10.0 hours of online/phone coaching, training, and webinars. No on-the-job training hours are specified. |
| Classroom Training | 54.0 |
| On-the-Job Training | 0 |
| Training Location | A hotel or conference center near the franchisor's headquarters in Coral Springs, Florida (generally in Fort Lauderdale, Florida), and online/by phone. |
| Additional Training | The franchisor provides additional training periodically as part of annual programs and may require franchisees, co-owners, or Associates to complete further training or seminars, for which additional fees may apply. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Non-exclusive |
| Exclusive Territory | No |
| Description | Franchisees are granted the right to operate a CRUISE PLANNERS® Business from their home or an office, but no exclusive or minimum territory rights are provided. Franchisees may face competition from other franchised or company-owned outlets. The franchisor and other franchisees agree not to knowingly solicit accounts currently serviced by another CRUISE PLANNERS® Business, and marketing in certain channels may be restricted if other franchisees are actively promoting in that area. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 3 years after the Commencement of Operations, then continues on a week-to-week basis unless renewed for an additional 3-year period. |
| Renewal Term | Additional 3-year periods |
| Renewal Fee | Payment of all outstanding fees (including the Year 3 annual maintenance fee) and renewal of the E&O insurance policy with the franchisor. |
| Renewal Conditions | To renew, the franchisee must not be in default, neither party must have given 30-days' written notice of non-renewal, and the franchisee must sign the then-current franchise agreement (which may have materially different terms), pay all outstanding fees, and renew their E&O insurance policy. |
| Transfer Fee | Currently $695 to $7,500 |
| Transfer Conditions | Requires prior written consent from the franchisor, 30-days' written notice, payment of a transfer fee (currently $695 to $7,500), payment of standard training fees for additional trainees, and the transferee must execute the then-current form of Franchise Agreement and successfully complete the Initial Training Program. |
| Termination for Cause | The franchisor may terminate the agreement immediately for material misrepresentation, felony conviction, dishonest/unethical conduct, unauthorized assignment or disclosure of confidential information, failure to meet minimum Departed Commissionable Revenue ($15,000/fiscal year), bankruptcy, or falsifying records. For other breaches, termination may occur if the franchisee fails to cure the default within 30 days after written notice. |
| Non-Compete Period | 1 year |
| Non-Compete Details | During the term, franchisees may only offer and sell Travel Products and Services through the franchisor. For one year after transfer or termination, franchisees may not directly or indirectly engage in any 'Competitive Business' (defined as a business offering or selling travel products/services, or creating a network of independent travel contractors) within 50 miles of their former business or any other CRUISE PLANNERS® Business, or the franchisor's headquarters. They also cannot solicit other franchisees' customers or interfere with the franchisor's business with Travel Suppliers. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | No |
| Participation Details | While individual franchisees are recommended to personally supervise their business, both individual and business entity franchisees may employ a manager to oversee operations. This manager must complete the Initial Training Program and sign a confidentiality agreement, but is not required to have an equity interest in the business. |
| Required Suppliers | You must obtain E&O insurance through us. We may designate approved suppliers for products and services, and if so, you must purchase from and/or offer products/services from those suppliers. We may be the only approved supplier for certain items. |
| Supply Restrictions | The franchisor has the right to designate approved suppliers for products and services, and may limit the number of approved suppliers or designate itself or an affiliate as an exclusive source. Franchisees must operate in accordance with franchisor specifications and standards, which may require additional capital investment or higher operating costs. |
| Franchisor Revenue from Suppliers | In 2022, franchisees paid us $719,035 in E&O insurance fees, which was about 1.66% of our total revenue. We may also receive revenue from Travel Suppliers based on customer purchases, including overrides, bonuses, overages, and ad allowances, especially for collective bookings or meeting volume targets (typically 1-2% of sales). |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | No |
| Description | Neither the franchisor nor any agent or affiliate offers direct or indirect financing, guarantees any note, lease, or obligation of the franchisee, or has any practice or intent to sell, assign, or discount to a third party all or part of any financing arrangement. |
CRUISE PLANNERS Franchise Earnings — Item 19
CRUISE PLANNERS does not make an Item 19 financial performance representation in their FDD. This means they do not disclose revenue, profit, or earnings data for franchised locations. Before investing, ask the franchisor directly for franchisee contact information so you can speak with existing owners about their actual financial performance.
CRUISE PLANNERS does not include an Item 19 financial performance representation in their FDD. Contact information for current and former franchisees is listed in Item 20 of the FDD.
CRUISE PLANNERS Litigation & Risk Flags
Clean Litigation RecordCRUISE PLANNERS has no pending litigation actions listed in their FDD. There is also no bankruptcy history disclosed.
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
CRUISE PLANNERS System Growth
Total Units
2595
Franchised
2594
Company-Owned
1
CRUISE PLANNERS currently operates 2594 franchised locations and 1 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2020 | 255 | 714 | 2654 |
| 2021 | 339 | 338 | 2655 |
| 2022 | 316 | 377 | 2594 |
Transfers: 3 | Closures: 377
State Registrations
Registered in 14 states: CA, HI, IL, IN, MD, MI, MN, NY, ND, RI, SD, VA, WA, WI
Franchisor Financials (Item 21)
Revenue
$43.3M
Net Income
$10.9M
Total Assets
$25.2M
Audited by RSM US LLP for year ending December 31.
CRUISE PLANNERS Franchise — FAQ
The total investment to open a CRUISE PLANNERS franchise ranges from $2,295 to $23,465, per their Franchise Disclosure Document. This includes the initial franchise fee of $695 to $10,995. The investment covers build-out, inventory, equipment, signage, working capital, and other startup costs.
CRUISE PLANNERS charges a royalty fee of 1.5% - 3% of Gross Commissionable Fares of gross sales, plus a None contribution to the marketing/advertising fund. These fees are paid on an ongoing basis.
You can download the CRUISE PLANNERS Franchise Disclosure Document free on this page. The FDD is a public document filed with state franchise registries. Always also request the current FDD directly from CRUISE PLANNERS to ensure you have the most up-to-date version.
CRUISE PLANNERS does not provide an Item 19 financial performance representation in their FDD, which means they do not disclose franchisee revenue or earnings data. Prospective investors should contact existing franchisees directly (listed in Item 20 of the FDD) to gather real-world financial performance information.
CRUISE PLANNERS has been franchising since 2005. The FDD shows an investment range of $2,295-$23,465, a 1.5% - 3% of Gross Commissionable Fares royalty, and no Item 19 earnings disclosure. There is no pending litigation. Review the full FDD and contact current franchisees listed in Item 20 before making any investment decision.
The franchise fee is $695 to $10,995 and the total investment ranges from $2,295 to $23,465 depending on location size and market. Contact the franchisor directly for current net worth and liquid capital requirements, territory availability, and application details.
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Data Source & Disclaimer: This website is for informational purposes only. It is not an offer to sell or buy a franchise. This profile is based on publicly available FDD data sourced from state franchise registry filings. All information is for research purposes only and does not constitute legal, financial, or investment advice. Data may be outdated or contain errors. Always obtain the current FDD directly from CRUISE PLANNERS and consult a qualified franchise attorney before making any investment decision. FranchiseOverview.com is operated by Franchising Compliance, LLC and is not affiliated with CRUISE PLANNERS or any of its subsidiaries. To report an inaccuracy: info@franchiseoverview.com