About Coverall North America Franchise
Coverall North America is a commercial cleaning franchise offering opportunities since 1985, with parent companies CNA Holding Corporation and ultimate parent Wellspring Capital Management LLC.
Each business provides professional janitorial and cleaning services to commercial properties including offices, medical facilities, retail spaces, and schools using the brand's Core 4 Process for health based cleaning.
The franchise fee ranges from $15,570 to $40,320 based on the selected franchise package size.
Coverall North America Franchise Cost & Fees
| Fee Type | Amount | Notes |
|---|---|---|
| Initial Franchise Fee | $15,570 - $40,320 | One-time payment upon signing |
| Royalty Fee | 5% of Gross Dollar Volume of gross sales | Ongoing; paid monthly |
| Marketing/Ad Fund | N/A - no advertising fund | National brand fund |
| Total Investment Range | $17,917 – $64,048 | Includes build-out, inventory, working capital |
The investment range of $18K–$64K reflects variability in build-out costs, store size, lease terms, and market. The combined royalty (5% of Gross Dollar Volume) and marketing fee (N/A - no advertising fund) are ongoing costs paid as a percentage of gross sales.
Investment Breakdown (Item 7)
| Item | Low | High |
|---|---|---|
| Initial Franchise Fee | $15,570 | $40,320 |
| Initial Equipment and Supply Package | $990 | $2,550 |
| Corporate Filings, Banking, Business License, Permits | $175 | $500 |
| Office Supplies & Equipment | $0 | $120 |
| Apparel | $15 | $160 |
| Misc. Pre-Opening Costs | $0 | $300 |
| Additional Funds (4 months) | $314 | $3,500 |
| General Liability Insurance | $0 | $1,500 |
| Franchise Owner On Job Accident Insurance | $0 | $1,000 |
| Non-Conviction Janitorial Fidelity Bond | $23.8 | $48 |
| Automobile Insurance | $500 | $5,750 |
| Workers Compensation Insurance | $104 | $6,000 |
| Vehicle | $225 | $2,300 |
Additional Fees (Item 6)
| Fee Type | Amount |
|---|---|
| Transfer Fee | As published in Franchised Business Policies and Procedures Manual |
| Renewal Fee | Sign then-current franchise agreement (may have materially different terms including higher royalty/support fee) |
| Audit Fee | Cost of audit if in-term restriction violation discovered |
| Support Fee | 10% of Gross Dollar Volume (billing, collection, promotional, sales assistance, cash flow protection) |
| General Liability Insurance | $58-$365/month initially, up to $5,000/month |
| Coverall Accident Insurance Program | 2.4% of monthly Gross Dollar Volume + $15/month per additional owner |
| Non-Conviction Janitorial Fidelity Bond | $5.95 - $35/month |
| Electronic Fund Transfer Fee | $0 - $9.95 per funds transfer |
| National Account Customer Retention | Percentage of collected amount, determined per customer |
| Operating Advance Fee | Up to 10% of amount advanced |
| Special Services Finder Fee | One-time fee per service of 20% of total Special Services contract price |
| Sales and Marketing Fee for Additional Business | Currently 4x one month billing of additional volume (max 5x) |
| Liquidated Damages | $500/day for customer discontinuation without timely return of keys/cards |
| Franchise Application Fee | $85 (background/financial check) |
| False Documentation Fee | Up to $200 |
| State Mandated Training Reimbursement | $60-$250 per Franchise Business |
| Branded Apparel | $15-$40 per person |
Training Program (Item 11)
| Detail | Information |
|---|---|
| Total Duration | 33-46 hours (up to 8 weeks) |
| Classroom Training | 23-36 hours (12 classes) |
| On-the-Job Training | 8-10 hours |
| Training Location | Regional Support Centers and customer facilities within commuting distance |
| Additional Training | Optional Advanced Training Program (7-12 hours classroom + 2-5 hours on-the-job). Retraining may be required if customer terminates for faulty workmanship. No additional charge for retraining. |
Territory Rights (Item 12)
| Detail | Information |
|---|---|
| Territory Type | Non-exclusive |
| Exclusive Territory | No |
| Territory Size | No defined territory - operate within area covered by local Support Center |
| Description | You will not receive an exclusive territory. You may face competition from other Coverall franchisees, company-owned outlets, and competitive brands. Coverall endeavors to offer customers no more than 30 miles from your designated location but this does not represent an exclusive or protected territory. Coverall retains extensive rights including internet sales, alternate distribution channels, and acquiring competing businesses. |
Renewal, Termination & Transfer (Item 17)
| Detail | Information |
|---|---|
| Initial Term | 20 years |
| Renewal Term | Successor term available (no automatic right of renewal) |
| Renewal Fee | Must sign then-current franchise agreement (may have materially different terms including higher royalty and/or support fee) |
| Renewal Conditions | Satisfy contractual conditions, sign then-current franchise agreement, sign general release in favor of Coverall. New agreement may have materially different terms. |
| Transfer Fee | As published in Franchised Business Policies and Procedures Manual |
| Transfer Conditions | Written consent required, transferee must be qualified and trained, pay transfer fee, execute new Franchise Agreement, sign general release, Non-Competition Agreement. No right of first refusal by Coverall. |
| Termination for Cause | Curable: 10 days for any breach not otherwise specified, abandonment. Non-curable: material misrepresentation on application, bankruptcy/insolvency, unauthorized assignment, dishonest/immoral/unethical/illegal conduct affecting reputation, multiple defaults, failure to pay taxes, failure to indemnify, failure to obtain licenses, failure to maintain business entity, felony conviction, breach of non-compete/confidentiality, willful misrepresentation, contractual interference, misuse of confidential information, conduct endangering public health/safety, failed background check. Also: 30 days notice if change in law threatens employer/joint employer classification. |
| Non-Compete Period | During term only (in-term restriction); 18 months post-termination for non-solicitation |
| Non-Compete Details | During term: cannot engage in or have financial interest in any commercial janitorial/cleaning business or franchise cleaning business in the Area without prior written consent. Post-termination: 18-month non-solicitation - cannot service any customer repurchased by Coverall or another Coverall franchised business for 18 months following date of repurchase. |
Operations & Supply (Items 8 & 15)
| Detail | Information |
|---|---|
| Owner-Operator Required | No |
| Participation Details | Not required to personally supervise but strongly recommended. Operating manager/supervisor not required to have equity interest but must satisfactorily complete Coverall Training Program. Franchised businesses are independent contractors, not employees of Coverall. |
| Required Suppliers | Must purchase equipment, chemicals, supplies and apparel according to Coverall specifications from Coverall or approved suppliers. Coverall is an approved supplier of cleaning chemicals, janitorial supplies, cleaning equipment, and apparel. All billing and collection must be done through Coverall. |
| Supply Restrictions | 70-80% of non-payroll expenditures in establishing and operating the franchise must be from Coverall or approved suppliers |
| Franchisor Revenue from Suppliers | In 2024 fiscal year, revenues from sale of equipment, chemicals, supplies, insurance, and apparel to Franchised Businesses were $16,837,603 (18.20% of total revenues of $92,531,895). Received vendor discounts of 20-50% and rebates of $151,699 (0.16% of total revenues). |
Financing (Item 10)
| Detail | Information |
|---|---|
| Financing Available | Yes |
| Description | Finances a portion of the Initial Franchise Fee ($9,500-$18,063) at 6-12% interest depending on package and term (1 year to 30 months). Also finances equipment purchases at up to 18% interest for up to 24 months. May finance up to 80% of Sales and Marketing Fee for Additional Business at 12% interest for up to 12 months. Secured by shareholder/member guaranty. |
Coverall North America Franchise Earnings — Item 19
Coverall North America does not include an Item 19 financial performance representation in their FDD. Contact information for current and former franchisees is listed in Item 20 of the FDD.
Coverall North America Litigation & Risk Flags
Litigation and bankruptcy data is sourced from Items 3 and 4 of the FDD. Always verify current status directly from the most recent FDD.
Coverall North America System Growth
Coverall North America currently operates 5588 franchised locations and 0 company-owned units. Unit count data is sourced from Item 20 of the FDD.
Unit History (Item 20)
| Year | Opened | Closed | Total |
|---|---|---|---|
| 2022 | 550 | 1140 | 5917 |
| 2023 | 459 | 722 | 5654 |
| 2024 | 420 | 486 | 5588 |
Transfers: 21 | Closures: 486
State Registrations
Registered in 16 states: CA, CT, HI, IL, IN, MD, MI, MN, NY, ND, OR, RI, SD, VA, WA, WI
Franchisor Financials (Item 21)
Coverall North America Franchise — FAQ
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